Thoroughness: In radical behaviorism, the word "radical" simply means thorough, and it refers to B.F. Skinner's insight that even thinking is a type of behavior. Public behavior is behavior that other people can observe, such as your speech, because it occurs in the environment outside of you. Private behavior is behavior that only you can observe, such as your thoughts, because it occurs in the environment inside of you.

Skinner wrote that the same behavioral principles that affect our public behavior also affect our private behavior. Applied behavior analysis (ABA) focuses on public behavior, because we can observe the effects of our teaching on the learner, but that does not mean that the learner's thoughts and feelings are not important. At Inspire Behavioral Learning, LLC, the learner masters new skills that are public behaviors, which may pertain to thoughts and feelings that are a part of the whole person. Therapy can help your child develop "theory of mind" by teaching him or her perspective taking and empathy. Academic tutoring can turn around negative emotions that your child may feel about learning, as the tutor focuses on motivation and positive reinforcement. ESL tutoring can help you or your child communicate thoughts in school, at work, and in life. Thoroughness manifests in teaching the whole person. 

Public behavior can be observed by others. Private behavior can only be observed by oneself.

Collaboration: Every step of the way, from goal setting to measuring your progress, services are collaborative. In ABA, social acceptability refers to services and outcomes that are agreeable to the client and student. If you are seeking services for your child, both your input and your child's input are valued through choice making. Both positive feedback and constructive criticism are approached with a 360-design, in which everyone's perspectives matter. You are important. Your perspectives matter.

Respect: The word “respect” comes from re-spectere, meaning to look again. To respect means to give more than a passing glance or a passing thought to a person or situation. It means to give thorough consideration. Here at Inspire, you are shown thorough consideration of your needs, preferences, and best interests. Respect for individual differences is cherished.

Consistency: At Inspire, every learning program is consistent with a behavioral worldview. As such, learning programs incorporate the dimensions of applied behavior analysis and the behavior analyst ethical code. The seven dimensions of ABA* are as follows:

  1. Applied (we seek to improve people's lives)

  2. Behavioral (we focus on what people do)

  3. Analytic (we use methods that have an effect on behavior, as shown in research and data)

  4. Technological (we describe treatment and teaching procedures so thoroughly that they can be implemented correctly by any trained person)

  5. Conceptually systematic (we do not merely use a bag of teaching tricks, but instead, everything we do is tied to the principles of behavior)

  6. Effective (we do what works, and if it's not working, we modify our plan so that it works)

  7. Generality (when you learn new skills, you demonstrate those skills across a wide variety of new people, materials, instructions, and locations, and you also demonstrate varied responses that continue over time)

Following a moral compass is also integral to our services. You can see the behavior analyst ethical code in multiple languages (English, Simplified Chinese, Hindi, Spanish, and more) here: Professional and Ethical Compliance Code for Behavior Analysts.

​*Baer, D. M., Wolf, M. M., & Risley, T. R. (1968). Some current dimensions of applied behavior analysis. Journal of Applied Behavior Analysis, 1, 91-97.

Optimism: People learn new skills every day. You can learn new behavior. You can achieve your dreams when you act on them. One view of pessimism and optimism is that they can be passive and active: 

  • Passive pessimism entails thinking that everything will go poorly, so I won't bother to do anything.

  • Passive optimism entails thinking that everything will go well, so I won't bother to do anything.

  • Active pessimism entails thinking that everything will go poorly, but I will do everything I can to make it go well.

  • Active optimism entails thinking that everything will go well, because I will do everything I can to make it go well.


At Inspire, realistic, active optimism manifests as follows: accurately identify the present situation and use evidence-based methods to improve it. This includes assessing baseline skills, i.e., the skills the learner already has, and then using teaching procedures backed by the most up-to-date research to teach new skills. This also includes continually monitoring progress and making modifications to procedures as needed, until the learner masters his or her goals. 

Integrity: Integrity is even more than honesty and consistency between word and deed. Integrity is related to the words "integrate" and "integral." Integrity is integration of your thoughts and feelings and what you say and do that is observable to others. It is consistency between private behavior and public behavior. A person who is well-integrated in head, heart, and body is a person of integrity. Additionally, integrity has another meaning. In ABA, treatment integrity, also called "treatment fidelity," refers to correct implementation of treatment procedures or teaching procedures. At Inspire, procedures are described clearly, precisely, and thoroughly, so that ​they are implemented with integrity. In other words, the implementation is consistent with the description. 

Inspiration: The essence of life is movement, dynamism, and change. To inspire learning is to inspire behavior change. The original meaning of "inspire" is to impart a truth or idea to someone and to enliven. At Inspire, the behavior analyst not only helps you achieve your goals, but also imparts to you the principles of learning and behavior to empower you to become more independent

Contact: Contact Inspire Behavioral Learning to see if our educational and behavioral health services are right for you!

FREE initial 30-minute consultation


Email: info@inspirebehavior.com
Phone: 510-296-5519

Fax: 510-296-5780


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Serving the San Francisco Bay Area:

  • Contra Costa County

  • Alameda County

  • Santa Clara County

  • Solano County


I N S P I R E Behavioral Learning

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